Non è stile,
Non è moda,
E'Piusc!
"Vergognatevi!"
E' questo il motto e caposaldo della nostra idea di moda.
Un'idea nuova, che salta fuori dagli schemi convenzionali a cui siamo abituati. Il web impazza di Blog che ci propinano stili e capi di abbigliamento fantastici, stili preconfezionati, fantasmagorici, ma spesso inaccessibili. E' la moda del troppo costoso, una moda che secondo noi può essere rivista e aggiornata.
A modo nostro.
Ciò che abbiamo deciso di fare, non è solo proporvi degli outfit nuovi, non vogliamo solo farvi "gola", ma vogliamo anche educare chi deciderà di sposare la nostra tesi, a spendere in maniera intelligente.
Smartly dressed. Vesti intelligente.
Il nostro percorso di indagine nasce nella nostra terra la Campania.
Siamo andati alla ricerca, nei meandri della città di capi interessanti, ricchi di esperienza e storia.
La nostra accurata selezione è riuscita a riportare in vita capi di culto, comunemente definiti "vintage" che eleggono la moda d'epoca come
patrimonio storico e culturale rappresentato da importanti capi
d'abbigliamento, accessori, bijoux e altri oggetti di vanità.
L'abito o l'accessorio che PIUSC! si cura di ricercare, si differenzia e contraddistingue dal generico
"seconda mano" (l'usato) poiché la caratteristica principale non è
tanto quella di essere stato utilizzato in passato quanto piuttosto il valore che progressivamente ha acquisito nel tempo per le sue doti di irripetibilità e irriproducibilità
con i medesimi elevati standard qualitativi in epoca moderna, nonché per essere
testimonianza dello stile di un'epoca passata e per aver segnato profondamente
alcuni tratti iconici di un particolare momento storico della moda, del
costume, del design coinvolgendo e influenzando gli stili di vita di ieri, di oggi e sopratutto di domani.
It’s not a style,
It’s not a fashion,
It’s not a fashion,
THIS IS PIUSC!
“Shame”
This is our motto to
explain our idea of fashion. A
new point of view that comes out
from the conventional pattern we are usually used to. Web Blogs, newspaper’s articles, photographs
and anything else emphasize fantastic
styles and clothing, already made styles, phantasmagorical,
but often inaccessible. The
fashion of the “too expensive”, a trend
that in our ideas we believe may be revised and updated.
In our way.
This idea was born from an university exam. And it came true very spontaneously for us, three students of the faculty of “Fashion design”
of Aversa. We started from what now exists and is rooted
in today's society, a phenomenon that
was born few years ago and has spread with a lot of success: Fashion
Blogger.
What they are?
The fashion
bloggers are people, boys and
girls, that in an
autonomous way decide to make a
kind of “virtual diary” about fashion
where they insert, often every day, photographs and articles of their personal fashion
tastes and objects of worship like bags, accessories, clothing, etc... A
magazine staff and specially customizable, we could say.
But there's more.
Blogs were born
from passion and love for fashion,
shared on the web and accessible to anyone, so in this way was born a bond,
a feeling with those who approve, and share the
topic on that particular blog.
They become real conversations
between the author of the page and
all of his “followers”, who exchange opinions, considerations
and start collaborations between Blogger. From
this phenomenon ,of course, are created countless trends (more interesting
or less, original or not, creative or not) that you can decide at
this point to share or to detach. The trends, however, at the 80% are almost similar,
Blogger have developed
ways to dress, expensive,
inaccessible and not all original, that anyone can possess if you have enough money and time
to spend it!.
What we have decided to make, is not just simply go “against the tendency” and dispel the myth of
the “I’m good and well-dressed because I have an expensive bag”, or
take you by the “throat”, our intent it’s to educate our followers who
decide to marry our thesis,
to spend intelligently.
So, we started to find the answer in our country, Campania, that we love.
The result has been the discovery of
places apparently discounted or
free fashion, places
where hardly anyone would come to
buy a piece of clothing: the flea markets.
We went
searching through the meanders of city leaders interesting,
rich in experience and history. Our careful selection has
been able to revive the cult
leaders, commonly called “Vintage”,
who elect the old fashion as a historic and cultural heritage represented by leading apparel,
accessories, jewelry and more. The dresses
and accessories, that
we take care to seek, are
different by the generic “second hand”, because the main feature is not
so much to have been used in the past but rather the
value that gradually acquired
over time for unavailability of his talents and
irreproducibility and above all to bring a touch of culture and experience. All, as well to explain the strong relation between us and our city Naples,
in fact we try to make known to our readers in it most beautiful, telling and
showing them in our photographs.
Today PIUSC! is on line at this link http://piusc2011.blogspot.com/ where you can
enjoy everything that I have already described, but are the future projects to make us happy
and excited about our work. Charity events, and
soon an e-commerce site is one of our
ideas soon feasible... anyone who is interested or passionate by our project,
well just become our Followers!
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